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Top 10 Best Old-School College Logos
Here’s a trip down memory lane revisiting great old logos that have been retired. Lost Lettermen, 3-4-14
Has college football peaked?
The ripples on the surface bear watching. By Dennis Dodd, CBSSports.com, 2-20-14
Atlantic 10 Conference Launches National Branding Campaign
The 'Who Wants Next' campaign leverages the A-10's basketball-centric identity and communicates its members’ core values of winning, success, community service and academic excellence. Conference Release, 2-18-14
New four-team event confirmed
Planned is a barnstorming event with four teams playing three games each in New York, Chicago and LA over an eight-day period in December 2018 while traveling together on a single chartered airplane. ESPN.com, 2-13-14
Total college football attendance tops 50 million for first time ever
All-time records were set in D-1A and D3. By NCAA.org, 2-3-14
Premium seats to come at a price
The most expensive seats for the first College Football Playoff title game will be $3,899 each. ESPN.com, 1-20-14
Under Armour signs Notre Dame
Sources say the value of the deal, in cash and merchandise combined, is worth about $90 million. ESPN.com, 1-21-14
The most important part of the fan experience? . . . Noise?
Sometimes the roar of the crowd can overwhelm all the other senses. New York Times, 11-17-13
A PR Campaign was used by UMD to mend negative reactions
Maryland knew their decision to change conference would come with backlash so they prepared a PR campaign to combat it Yorkdispatch.com, 11-7-13
Do you know what your school
Smell-sensitive fans are responding positively to fragrances that capture the smell of good ol’State U. Wall Street Journal, 11-9-13
Spatting is starting to become a problem
Ankle tape is causing a stir in college football because it is covering up logos on cleats and interfering with contractual obligations USA TODAY, 10-31-13
Dream Job: Mark Silverman has it
Being President of the BTN has a great job description. Chicago Tribune, 10-14-13
Rockets Unveil New “Toledo Tough” Football Equipment Truck
It’ll be no more rental trucks for Rockets FB, as they join the ranks of semi schools. Toledo Athletics website, 9-4-13
Apparel contracts unveiled
The Business Journal filed public records requests for the shoe and apparel contract of every D1-A team; here are most of them. Portland Business Journal, 8-30-13
The Best Map Of College Football Fandom?
Here's a cool Facebook map with county-by-county data for Top 25 CFB teams have the most "likes" across the nation Deadspin, 8-30-13
Troy Athletics Launches Student Affinity Program
TAP will help build awareness and attendance in support of Troy Athletics. Troy Media Relations, 8-20-13
When’s the Game Again?
Colleges are now attempting to discover reasons why their student sections are not being filled. Time, 8-16-13
Industry standouts lead sports into new era of decision-making
Our guest author describes his early career bewilderment regarding the lack of openness to research, along with the perception that academics are out of touch with business. By Bill Sutton, SportsBusiness Journal, 8-12-13
NCAA 2012-13 MBK attendance figures released
No surprise, Kentucky, Syracuse, Louisville, UNC and Indiana were the leaders. NCAA.org, 8-14-13
CLC announces its top selling universities and manufacturers for licensed merchandise
Texas led the CLC list for the eighth straight year. clc.com, 8-12-13
The next club sport?
Video gaming involves reflexes, dexterity and killer instincts. But is it a “sport?” New York Times, 8-9-13
Multimedia Marketing Maverick Michigan State does it their way
MSU is the only school in the five major conferences that handles multimedia rights in house. SBJl, 7-29-13
Improving the fan experience: NASCAR/SEC in same boat?
There's softness in attracting fans to their speedways/stadiums. What to do? Nick Infante, Clips Editor, 8-2-13
Is Tech the answer to improving the fan experience?
Adding bandwidth for a stadium full of fans is on top of the priority list for many schools. sportsvideo.org, 7-18-13
New athletics websites at four Pac-12 schools
Stanford, Cal, UCLA and Arizona State all launched new websites recently. See graphics within. multiple school websites, 7-10-13
In College Athletics, "Branding" Means Landing in the Right Conference
“Upstart” conferences like the American Athletic Conference and the (new) Big East will become branding case studies. By Nick Infante. Clips Editor, 7-8-13
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