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THE
LEFT
COLUMN
Sports Media
July 2010
Sports Media Wake-up
Clips Guest Commentary
Our guest author rat-a-tats a grim picture of big-time college athletics. Bob Gilbert, 7-26-10
Pac-10 Bicoastal FB Media Tour
Clips Eyewitness Report
What do you get when you put ten Left Coast football coaches in a room with the New York sports press? Nick Infante, Clips Editor, 7-28-10
Newsweek mag: Digital Times A-Changin’
From an old tech print mag comes a sobering statistical look at how much we’ve turned to new media and abandoned old media. Newsweek, 7-16-10
Next cable TV battle pits Time Warner against Disney
There are no rules in the cable TV industry and ultimately the losers are cable TV consumers who have to pay more and more money for a product that is non-essential — cable TV. New Jersey Newsroom.com, 7-20-10
A Long-Term Commitment
The ACC and ESPN have agreed to a new 12 year $1.9 billion dollar TV deal.
Multichannel News on 7-8-10
June 2010
Big 12 continues to number crunch
Here's how the Big 12 cobbled together some,
uh,
innovative media funding ideas to keep member schools under the tent. SportsBusiness Journal, 6-21-10
Meet the Texas Longhorns: The Biggest Coward Program in College Football
Clips Guest Commentary
Our guest author discusses how Longhorn clout played
Texas
big in the recent conference realignment dud.
Clay Travis, FanHouse, 6-16-10
Where went women’s athletics coverage?
Women’s athletics coverage on TV news and highlights continues to shrink. Huffington Post, 6-3-10
Big 12 blew it by eschewing playoff
Clips Guest Commentary
Our guest author has repeatedly distinguished himself as a skilled and credible hypothesizer and he presents another interesting scenario herein. Dan Wetzel, Yahoo! Sports, 6-6-10
May 2010
The Big Ten: The Business of Television
The Big Ten Network proves to be a source of revenue for schools, providing exposure for not just sports, but the universities themselves. Minneapolis Star Tribune, 5-5-10
Let’s Make A (TV) Deal
Despite a late bid from FOX, the ACC and ESPN agreed to a new TV contract through 2023. thestate.com, 5-18-10
2010 Bowl schedule released
The D1 FB committee has approved 35 bowls over a 24-day period from Dec. 18, 2010 to Jan. 10, 2011. NCAA News, 5-19-10
Top Ten Team Brands
There are lists (like “most favorite” or “best”) and there are lists (like the business-oriented and quantifiable lists from Forbes mag). Here’s an example of the later. Forbes.com, 5-18-10
The Big Ten Flirts With Rutgers
Clips Guest Commentary
Our guest authors report that with Rutgers’ 5-year bowl streak and ties to the New York TV market, the Scarlet Knights are shinier than ever. By Darren Everson and Aditi Kinkhabwala, Wall Street Journal, 5-17-10
Varsity Sports Beware
Alt Games are quickly becoming popular, with athletes playing strictly for the love of their sport, these games bring out a new side of college athletics. Austin American-Statesman, 4-27-10
April 2010
Top College Sports-Related Content Sites Ranked
NCAA.com Reaches More Than 5 Million Unique Visits; College Athletics Clips breaks into top 1000. PRNewswire, 4-29-10
The Factors That Create Sports Fans
Recent studies have determined the determinants behind why fans follow certain sports. SportsBusiness Journal, 4-19-10
Clips Road Trip to the Center of Pennsylvania
Clips Eyewitness Report
The first-ever Award for Excellence in Coverage of Youth Sports was presented by Penn State’s John Curley Center for Sports Journalism, and your Clips Editor was there. Nick Infante, College Athletics Clips, 4-25-10
The King of Sports Advertisers
Budweiser has long claimed to be “The King of Beers.” In 2009 it—corporate parent Anheuser-Busch, that is—was the dominant number one in total sports ad spending. SportsBusiness Journal, 4-19-10
NCAA Tournament: More Winners than Just the Champions
CBS and other businesses are making tremendous gains from the tournament, and are hoping to continue profitably. Business Week, 4-1-10
Basketball-in-a-Stadium Is Old Hat for CBS
There’s a world of difference between an arena and a stadium, and televising basketball from a stadium is a special challenge. Sports Video Group.org, 4-1-10
96 teams:
Fait Accompli?
Or, in English: a “done deal.” The NCAA keeps saying that no decision has yet been made, but it sure seems like one has. New York Times, 4-3-10
NCAA tests tourney expansion waters, defends possible plan
An expansion to 96 is sounding more and more like a foregone conclusion. USA Today, 4-2-10
March 2010
Urban Meyer outburst shows how far beat reporters have fallen
Clips Guest Commentary
Our guest author makes the case that football coaches are increasingly able to dictate the coverage they receive from the media. Paul Finebaum, Mobile Press Register, 3-30-10
Improving His Game
Social media has helped John Calipari stay ahead of the pack. New York Times 3-23-10
The Top Ten Announcers of the Past Decade
These ten announcers share an unbridled passion and enthusiasm for the games they call, which is what endears them to many fans around the country. Bleacher Report.com, 3-12-10
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